Instagram has grown to 90 million monthly active users, with more than 40 million photos per day. Users like the free Facebook photo sharing tool (and who does not want to see all these cute baby images and strange dog tricks?) How can you use this seemingly user-friendly application and turn it into a critical component of your business marketing plan? It may be easier than you think.
Do you say that you already have enough in social networks and that you do not want to learn another new application? Do not forget the power of Instagram for your campaign. This is the perfect solution for business owners who wish to improve their marketing during the day. This is an excellent tool for all the free resources you can offer in real time.
How can you use it?
See some tips on how companies use Instagram to increase sales at home and increase brand awareness. You may find that you have postponed the use of this tool for too long.
- It is ideal for promoting a product or service. Use real photos of your products directly on store shelves for people to talk. You do not have to worry about finding a picture. Customers love the actual images. Get a close-up of the finished petals on your cake as a baker, and they will meet at your business.
- Be real and show your clients what it is about. Another way to use Instagram as a marketing tool is all this behind the scenes. People want to know who you are and what you do. They want to see a real person. Social networks that use this method can work very well and you can learn more at https://themillennialmarketers.com/ . Just take some pictures of the people who work in your office. Show them where the magic happens at the club bar. Make them interested in how to cook their dish with the help of nearby photos.
- Let your clients do all the work for you. Since many people use this free photo sharing tool, you can encourage them to show how they use their products and services. For example, maybe you’re a coffee shop with fancy fans. Organize a competition for the best photos your users can take while enjoying a cup with your logo.
Increase brand awareness Make people talk about who you are as an organization. Create a photo that you should share without having to force your marketing team to do it for you. Your organization may even become shameful.
Instagram is a powerful tool, but it is also straightforward to use. Since it’s already on your smartphone, make it work for you. This can be an ideal way to promote your business without having to work hard.